By: Julie Spira, Online Dating Expert
Looking for love online? Mark your calendars, as peak season for online dating is going on right here, right now. It’s the world’s largest digital love party and you’re officially invited.
From Christmas through Valentine’s Day, most new people join online dating sites. Match reports a 60% spike in new singles searching for love during this period. With one million new dates happening in peak season, those are numbers worth bragging about.
On Sunday, January 3rd, it’s as close to a national holiday for single daters as you can get. Match has proclaimed it “Dating Sunday,” and with good reason. So, set your alarm on your mobile phones for Sunday night at 8:52 p.m./ET and get ready to fill up your date card.
Here are five reasons why January 3rd is the best time for you to log in for love:
- Sunday is the most active day. All year round at the end of the weekend on Sunday nights, it’s the busiest time for singles logging into dating sites. If your weekend date was so-so (or you were dateless), logging on to chat, flirt, and browse means opportunities to fill up your date card and start the week anew are plentiful. Multiply this big time with the start of a New Year, and you’ll see the activity soar.
- A disappointing holiday can make you feel blue. Emotions around Christmastime and New Year’s are at an all-time high if you’re single. Watching your friends post lovey-dovey shots on Facebook and Instagram or change their status to “In a Relationship” or “Engaged” can hit a nerve, big-time. It’s enough to make you scream, “Bah, humbug” and turn off both your computer and phone to unplug, but just temporarily.
- Holiday breakups are high. Some people stay in dead-end relationships so they won’t be alone through the holidays. It’s a dreadful feeling to know that you’re with someone you can’t see yourself going the distance with long-term. Thoughts of another New Year’s Eve with that feeling isn’t something you’ll want to repeat. Often, couples will break up right after the New Year, or even before Christmas, in order to not to go through another holiday with the wrong person. It’s normal for relationships to run their course, but when it happens at the holidays, it brings a whole new group of fabulous singles to the dating party at the first of the year. There’s a reason they say, “Out with the old, in with the new” at New Year’s.
- New Year’s resolutions include finding love. New Year’s Day is on a Friday this year. It’s the beginning of a quiet weekend and a time to reflect about the past year and come up with a list of goals for 2016. After watching football games and going to New Year’s Day parties solo, singles often think about new beginnings. From joining a gym to going on a diet, the list often includes finding someone to have a meaningful relationship with.
- The squeaky wheel gets the digital love deal. During peak dating season, Match reports that about 50 million messages are sent. Think about it. Wouldn’t you be happy to receive at least 10 of those emails from someone you could have chemistry with? Rather than sitting back and waiting for your inbox to fill up, remember that the more engaged you are, the greater chance you’ll have to fill up your date card. That means logging on several times a day so your profile stays active, viewing your daily matches every day and liking and messaging other members to start a convo, right now.
Julie Spira is an online dating expert and the founder of Cyber-Dating Expert. As a top dating coach, Julie’s been helping singles find love online for over 20 years. For more dating advice, sign up for the free Weekly Flirt newsletter and follow @JulieSpira on Facebook, Twitter, and Instagram.