The summer is a great time to travel; it’s warm, there are three-day weekends, and vacation days need to be used from work.
At Match.com, the summer is time for fun and vacation as well. And it’s the same for our community of members. According to our members’ profiles, 80% of them listed travel as an interest. And, well, we love our community and we love potential new members to our community, so we’re doing something special with Southwest Airlines – a “Destination Summer” sweepstakes. As our hometown airline flying out of Dallas Love Field, it was a natural fit for Match.com to share the love and partner with Southwest Airlines on the “Destination: Summer” giveaway; with more than 3300 flights a day, Southwest flies to the top singles destinations that our members want to go to for their summer getaway.
But first, let’s talk more about the summer of love, since every summer is a summer of potential love. We did a quick survey with our community to see what they think about summer, romance, and where they’d want to travel – turns out our community LOVES beaches.
Here’s one example – the graph shows that close to 45% of our community finds a walk on the beach to be a great romantic getaway.
More fun information about singles and going to the beach to find romance:
- For summer destinations, beach locales make up 44% of the top four choices for our members (Miami, San Diego, West Palm Beach)
- More than 40% view South Beach, Miami as a great place to go to find singles
- How do our community members choose a vacation destination: for 71%, it has to be a beautiful beach
- And, more than 50% think of Honolulu as the most romantic city to go to for vacation
And, of course, our community wants to go with someone they are dating – 67% choose traveling with whom they are dating – over family and friends. We are a romantic bunch, aren’t we? You can check out more stats in the press release.
We’re celebrating the summer with our “Destination Summer” – a trip for two anywhere Southwest Airlines flies, a Flip camera to record the fun, as well as some mad money for hotel and food. Go have fun this summer, and get a chance to be part of the Match.com community and lounge on the beach.
NO PURCHASE NECESSARY. VOID WHERE PROHIBITED. Odds depend on number of eligible entries received. Open to single U.S. residents age 18 or older as of the date of entry. Sponsored by Match.com, L.L.C., 8300 Douglas Ave., Suite 800, Dallas, TX 75225. Promotion runs from 12:01AM (CST) on July 21, 2010 through 11:59 P.M. (CST) on August 4, 2010. Approximate retail value of prizes is $3,200. Enter to win and see Official Rules here.